Marketing Matters Mar/Apr 2019 ISSUE 66

BIG PROBLEMS AHEAD FOR DORCHESTER GROUP Those responsible for marketing hotels owned by the Sultan of Brunei have some serious thinking to do…

BAD BET FOR BOOKIES Marketeers at bookmakers Betfred and Paddy Power have been accused of continuing to target problem gamblers with new, addictive, roulette …

BREAK UP OF BIG FOUR ACCOUNTANCY FIRMS COMING? MPs have called for the break up of KPMG, Deloitte, PwC and EY, following the collapse of Carillion and …

MORE GOOGLE ABUSE PUNISHED The European Commissioner for Competition has fined Google £1.3 billion for abusing its monopoly on online advertising over …

PROCTOR AND GAMBLE DUMPED British singer Ellie Goulding has not renewed her contract with Proctor and Gamble to promote Pantene shampoo. Whilst no-one …

GIN MAKES YOU SIN If so there is a lot of sinning going on, going on the fact that sales of the Mother’s Ruin have nearly doubled in the last two years, according to …

RIPOSTE FOR O’BLARNEY Amusing to hear that Ryanair’s Michael O’Blarney attempted a joke about British Airway’s ill-fated flight to Dusseldorf that ended in…

SIEG HEIL TO VOLKSWAGEN THEN Someone else making a joke that rebounded on him, and his company was Volkswagen boss Herbert Diess. Diess, or his …

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