Marketing Matters Jul/Aug 2010 ISSUE 14

NOT FAR ENOUGH?
Communications regulator Ofcom is to ban repeated silent calls to the same household in the same day from early next year….

DONT TRUST THEM
Barclays have had some bad press in the Daily Mail, for their bad financial advice….

SILVER SURVEY
Those marketing to women over 60 will be interested in the recent survey of 500 of them by the Daily Telegraph’s Stella magazine. The findings included….

SAVVY?
Is there any difference between a hotel offering “1,000 rooms for 1p a night” and offering “rooms from 1p”? ….

OUT ON THE CHEAP
A survey of the eating out habits of almost 3,000 UK adults has found that the most popular places for casual dining are Wetherspoon’s, Harvester and Pizza Express….

BAG THAT BARGAIN
The pound and 99p shops now familiar on most high streets are seriously undercutting the major names….

TV DINNERS
A study of advertising on American TV has found that a diet based on the food products featured is profoundly unhealthy….

MORE O’BLARNEY
Consumer watchdog Which? has criticised Ryanair for charging £5 per passenger per flight for using a credit card, rather than charging the fee per booking, like other….

UNWANTED R’s IN OZ
Mugs commemorating the visit of US prezz Obama have been withdrawn from sale at the parliamentary gift shop in Canberra after it was discovered that his name had….

DELIA AND WAITROSE DROP ONE
A seafood risotto recipe produced by celebrity cook Delia Smith as part of her completely impartial tie-up with Waitrose has been sharply criticised by those who….

EVERY LITTLE HELPSH
Interesting to note that Tesco’s retiring CEO Terry Leahy is such a supporter of price measures to curb the consumption of alcohol….