Wetherspoons fans who love the group’s quality Lavazza coffee at 69 pence a cup have recently been a bit let down over the sudden cancellation of the coffee collectors card promotion.

Under this scheme drinkers got a free large mug of the stuff for every five cups or mugs they bought, with a collectors card being stamped each time. However now this excellent promotion has been cancelled it has left a number of Wetherspoons customers with stamped coffee cards that are useless, staff telling them that “the promotion cost us more than it was worth”.

Wetherspoons have a well-deserved reputation for straight dealing in their marketing and they might have therefore considered honouring the cards with stamps on in some way, whilst not giving out any new ones. One for their marketing team to consider?