Spending on live music concerts and festivals reached £2.1 billion this year, 45% up on 2010.
According to research company Mintel, who say that 40% of us go to a show at least once a year, the reason is an increased focus on live events as streaming has hit recording sales. Apparently 7% of us go at least once a month, and the surge in demand has been matched by an increase in ticket prices.
Also significantly more popular, to the tune of £80 billion are eating out, going to the pub and seeing films at the cinema, this last enjoyed by the 70% of us who see at least one film.