The launch of a beer brand into pubs could generate £1.5 million for Prostate Cancer UK.
The Two Fingers Brewing Company, which was set up two years ago and which gives all its profits to the charity, hopes to get a pub distribution deal for its flagship craft brew, Aurelio, of which more than 80,000 bottles were sold in 2014. Currently it is available in some supermarkets such as Tesco and Morrisons.
Prostate cancer affects one in eight men in Britain, say the charity.