DEATH OF A BRAND

Food company Nestle in India has had to destroy £32 million of its Maggi instant noodles – the Indian answer to Pot Noodles – after the authorities there deemed the levels of lead found to be dangerous, and also found flavour enhancer monosodium glutamate not stated in the declared ingredients.

Nestle, the world’s largest food company, are challenging the findings in court. Last year Maggi was voted one of India’s top five most trusted brands.

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