WHO CARES WINS?

Women are 10% more productive when their work involves something they care about, wheras men showed no increase when working for a cause.

This is a finding by researchers at the University of Southampton who have concluded that this difference is a reason for women being more attracted to jobs in lower-paid sectors, such as healthcare, education and charity, where the cause is more important than the cash.

Another conclusion was that this aspect had led to the gender gap in earnings.

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